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Auction archive: Lot number 253

Archive of Hollywood Movie Promotional Related Material for Boston and New EnglandArchive of Hollywood Movie Promotional Related Material for Boston and New England

Estimate
US$300 - US$500
Price realised:
US$415
Auction archive: Lot number 253

Archive of Hollywood Movie Promotional Related Material for Boston and New EnglandArchive of Hollywood Movie Promotional Related Material for Boston and New England

Estimate
US$300 - US$500
Price realised:
US$415
Beschreibung:

Archive of Hollywood Movie Promotional Related Material for Boston and New England, c. 1940s-80s, including promotional photographs including theater fronts, marquees, events, star, celebrity, and dignitary appearances and functions, many with news and photographer stamps and press snipes, related correspondence, signatures, proclamations, etc. Provenance: Archive of John Markle (1907-2003), based in Boston from the late 1940s to 1983, who oversaw New England advertising and public relations for Columbia Pictures. A confirmed bachelor, John was a "24/7" type of worker. Starting out as a manager for movie theaters in New York City, John relocated to Boston. His promotional projects began with placement of ads in media throughout New England cities, but then went on to include promoting films and developing itineraries for visiting movie stars, including airport arrivals, hotel reservations, dinners, autograph signings, and related functions. As a result John kept meticulous records of all of his promotion ads and events, along with examples of promotional material. After the regional Columbia office closed, John went on to work for Allied Advertising in Boston, continuing the type of work he loved and did so well, right up until his retirement.

Auction archive: Lot number 253
Auction:
Datum:
11 May 2011
Auction house:
Bonhams | Skinner
Park Plaza 63
Boston, MA 02116
United States
+1 (0)617 3505400
+1 (0)617 3505429
Beschreibung:

Archive of Hollywood Movie Promotional Related Material for Boston and New England, c. 1940s-80s, including promotional photographs including theater fronts, marquees, events, star, celebrity, and dignitary appearances and functions, many with news and photographer stamps and press snipes, related correspondence, signatures, proclamations, etc. Provenance: Archive of John Markle (1907-2003), based in Boston from the late 1940s to 1983, who oversaw New England advertising and public relations for Columbia Pictures. A confirmed bachelor, John was a "24/7" type of worker. Starting out as a manager for movie theaters in New York City, John relocated to Boston. His promotional projects began with placement of ads in media throughout New England cities, but then went on to include promoting films and developing itineraries for visiting movie stars, including airport arrivals, hotel reservations, dinners, autograph signings, and related functions. As a result John kept meticulous records of all of his promotion ads and events, along with examples of promotional material. After the regional Columbia office closed, John went on to work for Allied Advertising in Boston, continuing the type of work he loved and did so well, right up until his retirement.

Auction archive: Lot number 253
Auction:
Datum:
11 May 2011
Auction house:
Bonhams | Skinner
Park Plaza 63
Boston, MA 02116
United States
+1 (0)617 3505400
+1 (0)617 3505429
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