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Auction archive: Lot number 78

A. M. CASSANDRE (ADOLPHE MOURON

Modernist Posters
10 May 2012
Estimate
US$50,000 - US$75,000
Price realised:
n. a.
Auction archive: Lot number 78

A. M. CASSANDRE (ADOLPHE MOURON

Modernist Posters
10 May 2012
Estimate
US$50,000 - US$75,000
Price realised:
n. a.
Beschreibung:

A. M. CASSANDRE (ADOLPHE MOURON, 1901-1968) UNIC. 1932. Gouache and airbrush maquette. 62 1/2x46 1/2 inches, 159x118 cm. Condition B+ / B: tears and losses along bottom edge, affecting text; scuffs and abrasions in image; printer's notations in pencil on image. In the early 1930s Cassandre designed a few posters in the "neue sachlichkeit," the new realism style. Unlike the hyper-realism of the Swiss approach, Cassandre "augmented" reality to serve his artistic vision, such as here, where one shoe is larger than the other and the socks are left unfinished. This original painting allows us to not only see his exceptional talent, but also provides insight into the printing and advertising process. The change to the thickness of the sole of the right shoe was likely made at the last minute by the client. We also see some of the printer's notations on the image, including "BAT," ("Bon a tirer" - "good to print"), possibly written by Mr. Fenestrier himself, a manger who watched every detail. Suntory 26A.

Auction archive: Lot number 78
Auction:
Datum:
10 May 2012
Auction house:
Swann Galleries, Inc.
104 East 25th Street
New York, NY 10010
United States
swann@swanngalleries.com
+1 (0)212 2544710
+1 (0)212 9791017
Beschreibung:

A. M. CASSANDRE (ADOLPHE MOURON, 1901-1968) UNIC. 1932. Gouache and airbrush maquette. 62 1/2x46 1/2 inches, 159x118 cm. Condition B+ / B: tears and losses along bottom edge, affecting text; scuffs and abrasions in image; printer's notations in pencil on image. In the early 1930s Cassandre designed a few posters in the "neue sachlichkeit," the new realism style. Unlike the hyper-realism of the Swiss approach, Cassandre "augmented" reality to serve his artistic vision, such as here, where one shoe is larger than the other and the socks are left unfinished. This original painting allows us to not only see his exceptional talent, but also provides insight into the printing and advertising process. The change to the thickness of the sole of the right shoe was likely made at the last minute by the client. We also see some of the printer's notations on the image, including "BAT," ("Bon a tirer" - "good to print"), possibly written by Mr. Fenestrier himself, a manger who watched every detail. Suntory 26A.

Auction archive: Lot number 78
Auction:
Datum:
10 May 2012
Auction house:
Swann Galleries, Inc.
104 East 25th Street
New York, NY 10010
United States
swann@swanngalleries.com
+1 (0)212 2544710
+1 (0)212 9791017
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